Animoca Brands Invests In Cool Cats

The global non-fungible token market has experienced a significant increase in market valuation, reaching a global market capitalization of around $7 billion. In response to the surge, institutions and capital investors have started to invest heavily in this burgeoning non-fungible token market. The blockchain gaming behemoth, Animoca Brands, is the latest venture capital to invest in the non-fungible token market, seeding heavily into the iconic non-fungible token brand, Coo Cats.

Animoca Takes Control Of Cool Cats NFTs

In an August 08 press release, Animoca Brands confirmed that it has strategically invested in the iconic non-fungible token brand Cool Cats. Animoca Brands is a company focused on digital property rights, particularly in the areas of blockchain, gaming, and the metaverse. It’s known for its extensive portfolio of more than 450 Web3 investments and its development and publishing of various products, including original games like The Sandbox.

We have strategically invested in the iconic NFT brand @coolcats.

Together with Coin Operated Group, we aim to foster innovation and develop new market opportunities for Cool Cats with the rapidly evolving NFT landscape.

Following the investment, our executive chairman and… pic.twitter.com/xzOIDJP3nL

— Animoca Brands (@animocabrands) August 8, 2025

Launched in 2021, Cool Cats is a globally acknowledged non-fungible token collection featuring a limited edition of 9,999 unique, algorithmically generated NFT avatars stored on the Ethereum blockchain network. Each Cool Cat is a unique, hand-illustrated, blue cat character with a variety of traits like body shape, facial expressions, clothing, and accessories. Cool Cat NFT collections feature different combinations of traits, ensuring no two are exactly alike.

Under this investment, Animoca Brands anticipates creating synergy between the two popular NFT collections, uniting both communities through shared intellectual property (IP), utility, and rewards. The collaboration will bring the two brand ecosystems closer and facilitate the growth and expansion of Cool Cats via the interoperability enabled by Moca Network’s digital identity infrastructure.

To streamline the cool cat leadership, Animoca Brands has appointed Mr. Yat Siu, co-founder and executive chairman of Animoca Brands, and Kenneth Shek, project lead of Mocaverse and Moca Network, as new board members in the Cool Cats group. While commenting about the Cool Cats investment, Yat Siu, co-founder of Animoca Brands and a prominent figure in the open metaverse and blockchain gaming, remarked:

“We are thrilled to welcome Cool Cats to the Animoca Brands ecosystem. NFTs thrive on the strength of their communities, and by integrating Cool Cats into Mocaverse and Moca Network, we’re deepening these global connections and offering communities a robust ecosystem that delivers value to its stakeholders. Cats have always been the darlings of the Internet, and Cool Cats is one of the most recognized digital brands out there, perfectly exemplifying the global appeal of digital felines.”

Cool Cats Spikes +300% In Daily Sales Volume

In response to the recent announcement, the Cool Cat non-fungible token collection has reacted sharply, in trading sales volume and non-fungible token floor price value. According to the data aggregator, Coingecko.com, the Cool Cat NFT collection has amassed a trading sales volume of 110 ETH in the past 24 hours. During this period, the Cool Cats NFT sales volume has increased by 332% from the past day. The Cool Cat NFT floor price has also surged by over 45% to 0.75 ETH.

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