Strive, Inc. (Nasdaq: ASST) has purchased 73 bitcoin at an average cost of approximately $63,646 per coin, for a total of roughly $4.7 million, the Dallas-based bitcoin treasury company disclosed in a Form 8-K filing with the Securities and Exchange Commission on Monday.
The purchase was made between June 8 and June 14, pushing Strive’s total bitcoin holdings to 19,105 BTC. The acquisition marks continued, methodical accumulation from a company that has built one of the fastest-growing bitcoin treasuries among publicly traded firms.
Alongside the bitcoin purchase, Strive’s cash and cash equivalents rose modestly from $139.2 million as of June 5 to $141.4 million as of June 12. The company’s holdings of Variable Rate Series A Perpetual Stretch Preferred Stock of Strategy (STRC) held flat at 505,000 shares, with fair value ticking up slightly from $47.2 million to $47.9 million over the same period.
Strive’s Class A common stock share count increased by approximately 483,400 shares to 69,894,045 during the week, reflecting issuance through the company’s at-the-market equity program. Class B common stock and SATA preferred shares remained unchanged. The SATA stock, Strive’s Variable Rate Series A Perpetual Preferred Stock, has been a key instrument in the company’s capital strategy.
As of June 16, Strive plans to transition SATA’s 13% APR monthly dividend to a daily schedule, paying the same annual yield every business day — a move designed to increase liquidity and attract capital for further bitcoin acquisition.
Strive’s public merger
Strive entered the public bitcoin treasury space at speed. In September 2025, the company announced a merger with Semler Scientific (Nasdaq: SMLR), an all-stock deal that brought Semler’s 5,048 BTC onto Strive’s balance sheet upon close. The transaction closed in January 2026, giving Strive 12,797.9 BTC and positioning it as one of the top corporate bitcoin holders globally, surpassing both Tesla and Trump Media & Technology Group at the time of closing.
Since then, Strive has continued to layer on purchases. By late January, the company had secured $225 million through its SATA preferred stock issuance and used part of the proceeds to add 333.89 BTC at an average of $89,851 per coin, bringing holdings past 13,131 BTC while clearing most of its outstanding debt.
In early May, the company crossed the 15,000 BTC threshold after acquiring 444 bitcoin for $33.9 million at an average of $76,307 per coin, and added another 381.61 BTC between May 13 and May 18 at roughly $79,348 each. The company’s treasury tracker shows a June 1 purchase of roughly 2,500 BTC at approximately $74,092, which represented one of its largest single-week acquisitions to date.
The company’s bitcoin strategy carries the broader philosophy of its founder. Strive positions bitcoin not just as a treasury reserve but as the capital allocation benchmark for the entire enterprise — a “bitcoin-first” framework that sets BTC as the hurdle rate against which all other investments are measured. That approach, built out of the Semler Scientific acquisition and an expanding preferred equity program, has taken Strive from under 8,000 BTC in late 2025 to more than 19,000 BTC today.
Bitcoin and the weekend rally
The timing of Strive’s disclosure coincides with a notable bitcoin recovery. Bitcoin climbed above $66,000 on Sunday after President Trump announced a U.S.-Iran peace deal, with the formal signing set for June 19.
The geopolitical breakthrough — which includes the lifting of the U.S. naval blockade and the reopening of the Strait of Hormuz — sent oil prices down roughly 5% to $80 per barrel and pushed risk assets higher across the board. Bitcoin’s gains were concentrated in the hours after the Saturday announcement, with the asset up roughly 3% over 24 hours by Monday morning.
