Bitcoin price maintained its position above $118,000 as two major corporations, Metaplanet and Smarter Web Company, announced significant additions to their Bitcoin treasury holdings, highlighting the growing trend of institutional Bitcoin adoption.
Metaplanet, now the sixth-largest corporate Bitcoin holder, acquired 518 BTC at an average price of $118,519 per coin, representing a total investment of approximately $61.4 million. The Tokyo-based investment company’s latest purchase brings its total holdings to 18,113 BTC, with an average purchase price of $101,911 per Bitcoin.
The company’s Bitcoin-related metrics show impressive growth, with its BTC Yield – a key performance indicator measuring Bitcoin holdings relative to fully diluted shares outstanding – reaching 26.5% in the current quarter. This follows remarkable yields of 41.7% in Q3 2024, 309.8% in Q4 2024, 95.6% in Q1 2025, and 129.4% in Q2 2025.
Simultaneously, Smarter Web Company announced it has bought 295 BTC for $35.2 million at an average of $119,412. The company’s move represents a growing trend among publicly traded firms seeking exposure to the leading cryptocurrency, Bitcoin.
The announcements come amid an unprecedented surge in corporate Bitcoin treasury adoption, with the number of public companies holding Bitcoin increasing to over 200 in last few months. This rapid expansion demonstrates the growing acceptance of Bitcoin as a treasury asset among institutional investors.
Metaplanet’s systematic approach to Bitcoin acquisition has been particularly noteworthy. Since July 2024, the company has steadily increased its holdings from under 200 BTC to its current position of 18,113 BTC, executing many separate purchases. The company funds its Bitcoin purchases through various capital market activities, including stock acquisition rights and bond issuances. Recent transactions include multiple exercises of the 20th Series of Stock Acquisition Rights, with tranches ranging from 1.3 million to 9 million shares between July and August 2025.
The increasing number of companies adding Bitcoin to their balance sheets reflects a maturing market. We’re seeing innovative financing structures and sophisticated treasury management strategies being deployed specifically for Bitcoin acquisition.
The trend of corporate Bitcoin adoption shows no signs of slowing, with new companies announcing Bitcoin treasury positions almost daily. This surge in institutional interest has helped maintain Bitcoin’s price stability above $118,000, despite broader market volatility.
As more corporations embrace Bitcoin as a treasury asset, the market continues to evolve with new financial instruments and investment vehicles designed specifically for institutional Bitcoin exposure. This growing institutional adoption may signal a new phase in Bitcoin’s journey from a speculative asset to a mainstream treasury holding.
