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Strategy executive chairman Michael Saylor drew attention with a post on X about the company’s Bitcoin holdings, showing that Strategy now has a Bitcoin portfolio worth $61.31 billion.
Saylor wrote “Orange or Green?” with a chart of the company’s Bitcoin investments. In the past, he used similar posts before buying more Bitcoin, but this time, no new purchase was announced.
According to official filings, Strategy owns 672,497 BTC, bought at an average price of $74,997 per coin. The total cost of all these coins is about $50.44 billion. With Bitcoin currently at $91,359, Strategy’s holdings are worth over $61 billion, giving them an unrealized gain of $10.87 billion, or about 21.5%.
Orange or Green? pic.twitter.com/55QX69NotP
— Michael Saylor (@saylor) January 4, 2026
Strategy Continues Bitcoin Accumulation
Saylor also shared a chart from StrategyTracker.com showing the company’s Bitcoin buying history. It indicates that Strategy has made 91 different Bitcoin purchases over time, highlighting its long-term investment plan.
Strategy is still buying more Bitcoin. Between December 22 and 28, it bought 1,229 BTC for $108.8 million, at an average price of $88,568 per coin.
Analysts are noticing growing institutional interest in Bitcoin. Ted noted that the Coinbase Bitcoin premium, the difference in price between Coinbase and other exchanges, is starting to rise. When this happens, it typically indicates increased buying from U.S. investors and institutions.
Ted also said that Bitcoin had a weak fourth quarter, similar to late 2022. However, Bitcoin recovered well after the 2022 downturn, which could happen again.
In short, Strategy is holding a huge amount of Bitcoin, the coins are profitable, and there are early signs that institutional demand is picking up.
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